2008 Conference	Email Marketing Decision Matrix
	Over 50 factors to consider when evaluating email marketing systems.
2008 Conference	Email Marketing Best Practices
	Roundtable discussion of best practices for data management, mass email message creation, tracking, and usability.
2008 Conference	Email Marketing Resources
	A bibliography of websites and publications relating to email marketing.
2008 Conference	Gain a Clear View - Track and Report on Your Business Development Efforts
	Jessamy Field, Raquel Holder and Alexandra Sevilla identify the key pieces of information that need  to be tracked to develop a meaningful business development report and illustrate the procedures to be used by business development staff, attorneys and others to record business development activities.
2008 Conference	Making External Information Manageable
	Joeanne Thomson of ShiftCentral and Meredith Williams discuss how to decipher the different types of external sources being delivered into your organization, understand better techniques to manage and deliver these materials to the key decision makers and list the client benefits and ROI from developing these strategies.
2008 Conference	Social Networking - Marketing Boon, Malpractice Nightmare or Simple Boondoggle?
	Jeffrey Brandt explores social and business networking, the potential problems and rewards and what you can do about it.
2008 Conference	Web 2.0 and Law Firms
	Bruce MacEwen, "Adam Smith, Esq.", discusses how the new Web 2.0 tools are being utilized by Fortune 500 companies and their potential impact for law firms, with an emphasis on the client development opportunities of these technologies.
2008 White Paper	Marketing Technologies: Putting Your Best Face Forward
	This collection of articles covers social networking, how to best use mass email, effective trainng practices for CRM, and how to use collaborative systems to enhance client relationships.
2007 Conference	Attorney InterAction Bootcamp
	Sunny Bane with consultant Deborah Holt maps out the steps in achieving attorney buy-in and participation in an InterAction training program.
2007 Conference	Attorney InterAction Bootcamp: Pre Training Questions
	Seek out the answers to these questions before preparing your attorney training program.
2007 Conference	Comparison of Pitch Automation Tools
	Brad Miller prepared this evaluation matrix showing features of various products for pitch automation.
2007 Conference	Pitch Building: Rocket Fuel for Marketing and Business Development
	Cheryl Disch, Donald White, and Sandy Williams review what technologies exist for automated pitch building and tell how automated pitch building can improve efficiencies in your firm's marketing and business development departments.
2006 Group Documents	InterAction Data Steward Survey
	Quick member survey about data steward practices.
2003 Webinar	Most Critical Success Factors for InterAction 5
	Michael White and Peter Schmidt of LynchMarks discuss the steps involved in preparing for an InterAction implementation.
2003 Webinar	Most Critical Success Factors for InterAction 5 - Transcription
	A transcription of the above webinar.
2003 Webinar	Most Critical Success Factors for InterAction 5, Part 2
	A continued discussion, focusing on data quality and the role of the data steward.
2003 Webinar	Most Critical Success Factors for InterAction 5, Part 2 Transcription
	A transcription of the above webinar.
2002 Conference	Don't Touch My Data
	Rick Klau and Peter Lamb review the process and pitfalls of a CRM implementation.